Mad Men 4

Last night's season premiere of Mad Men once again reminded me of the joys of drinking on Sunday night. At this point, the opening credits are nearly Pavlovian in their ability to make me walk to my bar and pour a glass of scotch.


Great episode to kick off the new season, and an excellent continuation of the drama at the end of Season 3. And who doesn't love a Thanksgiving Hooker?

Don is now coming to grips with the fact that he can no longer be the mystery man in the shadows - who steps into the light only to drop his divine campaigns onto a thankful world. I'm also looking forward to Don figuring out the new love interest, Bethany; she of the butter-squirting and gymnastic ilk.



A thrilling end, and we have Don re-inventing himself again as the face of SCDP. He no longer wants boring traditional clients, and plans to only take on clients who want the most forward-thinking representation 1964 has to offer.

Phrase Overkill

I talk for a living, and given such - there's a few phrases that I've noticed are getting way overused these days. I'm going to call them out for you - and then you can enjoy being shocked for the next week when you realize how often you hear them:

"At the end of the day...."
"Moving Forward...."
"It is what it is."

The last one is my most despised. It's a total cop-out phrase, and has no relevance to anything. A three second 'sighhhhh' would declare the same turn of phrase. Clearly IT is what IT is.

It has dawned on me that perhaps the usage of these phrases could be a regional phenomenon - or perhaps unique to my particular line of work.

But, it is what it is.